John Rothbarth is the owner of the St. Louis Times, a media company focused on serving the informational needs of the St. Louis metro-area aging baby boomer/60+ population. The company publishes the St. Louis Times Resource Guide, St. Louis Times Express, and hosts St. Louis Times Funfest and St. Louis Times Geriatrics Symposium events. The company was founded in 1994 and has remained true to its original mission of 'doing some good for older adults and the professionals who work on their behalf.'

Since 1994 the company has won over 20 National Media Awards. He has participated on many local Boards of Directors, all of whom cater to the needs of our area’s aging population. For 2009 he is also President of Breakthrough Coalition, a consortium of over 250 aging-focused organizations and  professionals dedicated to serving the needs of older adults in the St. Louis / Illinois bi-state area.

John is a native St. Louisan, father of two sons, and graduate of the University of Missouri - Columbia with a BS degree in Business Administration. His interests include reading mysteries, jogging, motorcycling, and aviation - he is a pilot with instrument, multi-engine and seaplane ratings.